MacBook Neo is an exciting addition to Apple’s product lineup, and while this product is not designed for high-quality Mac users, it should be good news for future MacBook Pro and MacBook Air models.

MacBook Neo will push Apple to produce more premium laptops

There is great excitement for the MacBook Neo, and Apple is marketing this product as a perfect alternative for PC or Chromebook users, or for anyone who does not have a computer at all.

For existing Mac users, however, the MacBook Neo may not be the right product.

Apart from fun color options, the MacBook Neo falls short in many ways compared to the MacBook Air and MacBook Pro.

However, based on Apple’s history, this should lead to higher-quality models becoming even better.

The attractive price of just $599 for the MacBook Neo means that Apple will have to work harder to justify the starting prices of its other MacBooks at $1,099 and $1,699.

Just like in the iPhone and iPad series, having strong entry models allows Apple to focus on bringing exciting, premium features to its high-quality models.

The key is differentiation, which means we can expect to see more advanced MacBook Pro and MacBook Air features in the future.

And the rumors about the M6 MacBook Pro suggest that this ‘future’ will arrive within this year, along with several innovations new to the Mac.

Touch support, features like OLED and Dynamic Island will surely transition to other models over time. But only when Apple is ready to introduce new, unique upgrades that will make high-quality products appealing.

As a result, the better the budget-friendly MacBook Neo is, the better the higher-quality models will also be. Each product encourages the development of the next.

Therefore, even if the MacBook Neo is not suitable for you, it could still be good news for your next Mac purchase.

Best Mac accessories

  • AirPods Pro 3 (limited time price of $219)
  • 100W USB-C power adapter for fast charging
  • tomtoc protective MacBook case
  • Twelve South aluminum laptop stand
  • Anker Docking Station USB-C, Ethernet, HDMI, SD, and more