Apple is focusing more on the adorable mini-Finder character it created for the MacBook Neo campaign. You can watch the ads here.

Apple is producing more content with Little Finder Guy, the internet rejoices

It has been quite interesting to watch Apple's campaign for the new MacBook Neo.

Although this campaign targets young users who have never had real contact with a Mac, it stands out as one of Apple's most entertaining campaigns in a long time.

Among the eye-catching videos of the first ads on TikTok, Apple introduced an adorable character that the internet quickly named Little Finder Guy.

In the following days, there was no shortage of 3D models featuring Little Finder Guy, 3D print models you can print at home, wallpapers, and other fun creations.

Now, Apple has released new TikTok videos where Little Finder Guy is either the main character or makes a brief cameo. These videos aim to convey to Gen Z users that their tools are quite useful.

You can watch them below:

celebration time!

@apple

celebration time!

♬ original sound – apple

do not disturb

@apple

do not disturb

♬ original sound – apple

Garageband

@apple

have you ever dreamed of making your own music but always found it a little intimidating because you don’t know how to make music? start here

♬ original sound – apple

talking to yourself has never been this nice

@apple

talking to yourself has never been this nice

♬ original sound – apple

eye-catching

@apple

eye-catching

♬ original sound – apple

stacks

@apple

no matter how many screenshots you take, the desktop will always stay adorable

♬ original sound – apple

Apple also seems to be creating a profile mosaic with new videos featuring Little Finder Guy, so more videos may be released soon.

What do you think about Little Finder Guy? Share with us in the comments.

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